Environmental Planning Firm Logo & Branding Design

This project represents the first official LVB brand kit for an environmental services firm. LVB provided the graphic design of a new logomark and logotype for Pacific Coastal Research & Planning, from pencil sketch concepts to final vector-based artwork.

LVB iterated sketch compositional drafts combining elements of the Pacific islands and the company’s work using geospatial data for coastal planning projects in the South Pacific.

Final branding elements include brand colors, logomark, favicon, and vertical and horizontal lockups of the logo design in color, reverse color, and black and white. LVB also created a custom sticker for company merch and business card designs for the staff of the small but growing company.